Simplestream offers a seamless live and on-demand streaming platform for video content delivery. The needs of the multi-device OTT world are often complex, yet Simplestream has forged a path to success with smart, simplified solutions.
With the broadcast and telco landscape changing at a rapid pace, Simplestream has ridden a wave of exciting growth and opportunity.
Founded in 2012, by Adam Smith and Dan Finch, this SaaS provider now employs 35 people and counting. Covering a diverse area of the market, Simplestream has pinpointed that further diversification of their client base is where the opportunity for future growth lies.
The Challenge
Back in 2018, when Simplestream first became a client of Fuse Capital, the business was undergoing an aggressive growth phase. They required a loan to support their high cash-burn which is common for technology companies going through this stage.
Having come back to Fuse Capital four years later and with an impressive valuation, they required a totally different deal structure to suit their new goals. Fortunately, the lending team understood how to integrate venture debt into their diverse cap structure with the right sized loan and a beneficial amortisation structure. The deal delivered needed to allow Simplestream the flexibility to spend their loan quickly and reap the rewards of a later repayment schedule.
